Bet you didn't think there were any inherent benefits to working as the liaison between a substandard fanbase whose best interests have gone largely ignored and the organization that has ignored them, did ya? Oh, how wrong you were. You see, when you are the twitter rep for a team that plays in a city that is anything but convenient and whose management is anything but reliable, you can pretty much tell the stupidly loyal supporters that still remain to do whatever you want without worrying about overstepping your bounds. And what better universally despised thing to bar them from doing than distracting from the crappy play by on the ice by trying to turn a hockey game into a crappy, timed, interactive experience. Especially one that attempts to strong-arm people into raising their hands that are undoubtedly in possession of the beer you'd need to cope while watching a team that is essentially dead last in the league (since the Colorado Avalanche can't currently be considered an NHL franchise). In most cases I would say that it's not smart for team twitter's to take aim at specific sections of paying customers. However, the people attending Arizona Coyotes games have been made to endure much, much worse than getting scolded for participating in a laborious activity that is nothing more than a communal cliche that the average person finds mind-numbingly annoying.
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