This Chicago Bulls Commercial Features Their New Players Introducing Themselves By Way Of Name Tag10/17/2017
What this commercial lacks in hype and excitement it easily makes up for in realistic expectations and full disclosure, which - in my opinion - is the perfect way to relate to Chicago Bulls fans prior to a hopeless season. After all, what else was WGN supposed to do? Try to sell the collection of spare parts they got from trading their superstar for less than he was worth as household names? No reason to give a false sense of optimism by pumping up your prospects who are sure to be part of a pessimistic rebuild. Especially when you can actually do something with staying power by having them introduce themselves to an audience that would undoubtedly rather grow to hate them by name like corporate shareholders at a company-wide conference. In actuality, each of their tags should read "Hello, My Name Is: Darkness" since the organizational dysfunction of the Chicago Bulls is almost guaranteed to make sure they become old friends, but it's good that they've got their collective 'nice to meet you' out of the way before the season's greetings affectively got hit with a depressive disorder.
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