NYDailyNews- That was about two minutes into Brown's social media session. He should have the turned off his phone right then and there. Instead, the guy with no self-awareness kept the camera rolling as his head coach relayed this message to the team:
"When you get to this point in the journey, not a lot needs to be said," Tomlin said. "Let's say very little moving forward. Let's start our preparations. We spotted those a--holes a day and a half. They played yesterday. Our game got moved to tonight. We're going to touch down (in Pittsburgh) at 4 o'clock in the f---ing morning. So be it. We'll be ready for their a----. But you ain't gotta tell them we coming. Because some of us might not like the damn (inaudible). The chest pounding…. Keep a low profile. Let's get ready to ball out…"
"Be cool on social media!" an unidentified teammate or coach implored after Tomlin's brief remarks. "This is about us. Nobody else, man."
"It's a lion's den we're going into this week," Roethisberger said. "It's a lion's den. I've been there. A lot of us have been there. This isn't going to be fun. Keep your mouth shut. … Let's play Steeler football and be a Steeler all week."
Welp, I guess we should have known that all that palling around with the ultimate narcissist - Odell Beckham Jr. - was bound to have negative consequences at some point. Here's a little known fact that could apparently serve as quite the life lesson to Antonio Brown: A filter isn't just something that was created by Instagram to make people's lives look more aesthetically pleasing to the outside world. I know it sounds crazy but before social media took off and everyone became obsessed with likes, shares, favorites, and...well...themselves, the word "filter" was actually used to describe a person's ability to decipher what did and didn't require disclosure. A locker room speech that was being used to motivate a team that rode the leg of their kicker to sneak into the AFC Championship game and criticized an opponent that has had their number since he arrived? Probably one of those things that's best caught up in a communicative device that is often exercised so that people don't go around poisoning the world with their overly critical opinions of others.
That's not to say that Mike Tomlin referencing the entirety of the New England Patriots organization as nothing more than a group of collective rectums is going to make said "assholes" harder to beat come Sunday. However, the distraction that one of the best players in the sport caused by broadcasting it to the world certainly isn't going to make it any easier. It doesn't matter whether or not you believe that bulletin board material has a tangible effect on a game that can get excessively emotional, because the team that just gave their upcoming opponent all the inspiration they needed very clearly does. Just take a look at the transcript of that rah-rah speech. "Let's say very little going forward". "Keep a low profile". "Be cool on social media". "Keep your mouth shut". Antonio Brown simultaneously defied the pleading of his head coach, his starting quarterback, and an unknown teammate while giving a completely unnecessary glimpse into the Steelers locker room that won't soon be forgotten by the team that it openly bashed. If that shit eating grin and failure to stop rolling doesn't speak to how thoughtless people - and athletes in particular - can be while shamelessly promoting their lives than I don't know does.