FIFA Appears Intent On Addressing Its Most Problematic Issue, Which Is (::scratches head::) Female Fan Shots?
LBS- A FIFA executive says the organization has talked with broadcasters about reducing the amount of shots of hot women at the World Cup.
An anti-discrimination group called Fare Network has raised a point about sexism at the World Cup, which includes the harassment of female reporters while on TV, as well as multiple shots of female fans in the crowd.
According to FIFA diversity boss Federico Addiechi, they have discussed the matter with broadcasters.
“We’ve done it with individual broadcasters. We’ve done it with our host broadcast services,” Addiechi said, via the BBC.
He said the organization will look into reducing cutaways to female fans.
“This is one of the activities we definitely will have in future – it’s a normal evolution.”
I'll tell you what, the best thing that could possibly happen to FIFA is that broadcast crews don't heed their warning and continue to give attractive women from all over the globe their five seconds of international fame. I get that female-dominated fan shots are technically objectifying and the idea of some guy scanning the crowd for busty cougars and panting as he pounds on the zoom button is definitely a little creepy. That said, if their cutaways stop being so easy on the eyes then the most corrupt institution in all of sports might actually have to address their laundry list of real problems.
I mean, FOX could send cameramen into bathrooms unannounced to peek over stalls and broadcast drunken, mid-match money shots during breaks in the action and it still wouldn't be the most problematic practice with which FIFA affiliates itself. We're talking about an organization that has blood on both their hands and the multi-millions that are lining their pockets, and their biggest concern is wiping clean the drool from their viewing demographic of excitable dudes? The World Cup is a tournament that attracts psychotic sports fans that take patriotism to a nationalistic level, and the prejudice that's being prioritized as an issue is the disproportional amount of times in which the fairer sex quickly graces the screen with its beauty amidst homophobic chants and death threats?
To call this call for more maniacal men on camera a diversionary tactic would be an insult to diversion and tactics, because putting candid shots of pretty women in the stands in the same vein of sexism as the inexcusable physical harassment of female reporters makes my eyes roll so over-emphatically that they'd put Neymar to shame. If FIFA is intent on ridding itself of all -ism's then perhaps it should start by not setting its most illustrious stage in a home country that views homosexuality as more offensive than hate crimes. Maybe it's just me, but the racism that tends to result from pitting less than progressive nations against each other in competition that's made more heated on the field and in the stands by the stakes might be worthy of more attention than the objectification of some Brazilian bombshell that's probably going to filter her World Cup cameo into a highly hearted Instagram post.
If it is truly sexism then it's sexism in its most mild form, and there's nothing mild about the problems that arise when the entire f'n world has to agree on a specific set of social norms during a month in which every country is rooting for one another's misery.