This 'Foot Locker' Commercial Tried To Make It DeMarcus Cousins And Ndamukong Suh Likable, And Was Only Partially Successful

I've got to tip my cap to 'Foot Locker', they almost got me here. They've done a stellar job of making polarizing athletes more likable by getting them to make light of their own flaws (See: DeAngelo Russell, and Lonzo Ball), and were pretty close to succeeding yet again by getting DeMarcus Cousins and Ndamukong Suh to embrace their inner asshole. Unfortunately, getting people to laugh at your scripted, socially unacceptable behavior only works when it's truly an exaggeration of why people think you're a terrible person in the first place. 

DeMarcus Cousins came away looking better because - no matter how many officials he verbally assaults - I would never take him for the type of person to kick fallen groceries away from an exhausted housewife or shut an elevator door in an elderly woman's face. The same can't be said about 300-pound Ndamukong Suh "accidentally" stomping on the injury prone leg of someone much smaller than him, because he has literally already done that...

I can buy that DeMarcus Cousins' reputation as selfish and difficult is slightly magnified by how emotional and impassioned he gets on the court. However, if you're trying to sell me on Ndamukong Suh being anything less than a recklessly dirty dickhead whose intent is to do anything but injure then you might as well move on to a more likely sale by putting a price tag on the Brooklyn Bridge.